FITNESS FANS
Men and women keeping fit by eating right and living active lifestyles - consumers of health, well-being and fitness products.
Background/Identity:
* From all walks of life with an interest in fitness.
* Live active lifestyles
Lifestyle/Finances:
* Eating light to lose or maintain weight
* Members of the gym and town swimming pool
* Joggers, walkers, and fitness class participants
* Participate in running/walking fundraisers
Leisure Activities/Interests:
* Adventure seekers and non-traditional vacations
* Buyers of the latest fitness and sports equipment
Median Age: 40
Median Income: $56,000
Email Addresses Available!
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