BIG $ BLUE COLLAR

Technical & non-technical high-salaried workers; family oriented; established homeowners.
Background/Identity
** Mostly union workers ** Many business owners and supervisors
Lifestyle/Finances
** High salaried ** College planning for children
Leisure Activities/Interests
** Sports activities
** Do-it-yourself crowd
** Receptive to direct mail offers for magazines, CD/video products, home equity products, investment services and insurance products.
Median Age 45 Median Income $53,000
Email Addresses Available!
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